AI transparency

AI Content Policy

Generated assets are creative suggestions. Human review, rights clearance, factual verification, and appropriate disclosure remain your responsibility.

Effective November 13, 2026

1. Review before publishing

AI output can contain errors, artifacts, stereotypes, unsupported claims, or unintended similarities. Review scripts frame by frame, listen to audio, verify product claims, and confirm that the finished advertisement accurately represents what customers will receive.

2. Rights clearance

Only upload material you are authorized to use. Confirm rights for trademarks, product photography, music, voices, likenesses, locations, and any other protected material. Generated output is not a substitute for a rights-clearance process.

3. People and endorsements

Do not present a generated person as a real customer, employee, expert, or endorser. Do not imply that a real person used or approved a product unless that is true and documented. Avoid creating a confusing likeness or voice imitation of a real person.

4. Disclosures

Clearly disclose advertising, sponsorship, affiliate relationships, simulations, or synthetic media whenever required by law or the publishing platform. Do not remove provenance or disclosure information when doing so would mislead viewers.

5. Claims and sensitive products

Substantiate objective claims before publication. Apply heightened review to health, financial, environmental, safety, comparative, and performance claims, and to content involving children or regulated products.

6. Reporting concerns

If an output appears unsafe, infringing, deceptive, or connected to a real person without authorization, do not publish it. Preserve the relevant job identifier and contact [email protected].